Customer challenge
For this projects, we worked with a large organization that provides digital payment services and infrastructures to both individuals and retail outlets.
The company had acquired a minority stake in a startup, but after more than a year, they had not found a collaborative framework to start working together. They engaged Corporate Hangar to find—and execute—an effective collaboration model.
Our results
We know how difficult it is to make a large organization and a start-up work together: as the experts at building bridges between start-ups and large companies, we implemented our “Charter®” methodology to maximize the probability of success.
At first, we performed an innovation due diligence of the startup to better assess the solution and fully understand its innovation potential and growth avenues. Afterwards we proceeded with the identification of the key assets of the client that could become a source of competitive advantage, if made available to the startup.
As a result, we designed an engagement model that would leverage both the startup and the company’s assets, enabling the company to effectively accelerate the startup by adding a new component to its offering. We worked with both teams to ensure constant alignment of expectations and interests. In parallel, Corporate Hangar facilitated the negotiation of call options that would allow the client to acquire control of the startup in case the idea proved successful.